2018 Frozen Yogurt’s Second Boom
on Friday, August 3, 2018
FROZEN YOGURT TO HIT ITS SECOND BOOM
There are multiple indicators that frozen yogurt is about to hit its second boom. According to Statistic Brain, 80% of all American consumers prefer froyo to ice cream, gelato, and other popular frozen treats.
WHY IS FROYO SO POPULAR?
When asked why the increased interest in frozen yogurt, consumers overwhelmingly preferred the health benefits of frozen yogurt—even froyo toppings can be healthy. There has also been newer adventurous froyo flavors hitting the market. Overall it is down to choices, frozen yogurt is a healthier alternative with more flavor options than ever.
WHEN WAS THE FIRST FROYO BOOM?
Frozen yogurt became available in the 1970’s but didn’t get much traction until the early 80’s. FroYo’s biggest boom was in 1995. According to the International Frozen Yogurt Association production peaked at 152 million gallons. The late nineties saw a slow decline, dropping to only 61 million gallons by 2007.
SURGING FOR THE LAST 5 YEARS
The strength of frozen yogurt’s popularity continues to grow every year since 2013. Since Frenzi has opened our doors we have been proud to offer healthy alternatives, self-service, and classic flavors as well as unique and unusual ones.
Next time you visit historic Downtown Gresham, stop by Frenzi Frozen Yogurt and treat yourself! Visit our menu to see our seasonal offerings and plan your next visit. Don’t forget to stop by every Wednesday for Waffle Cone Wednesdays – buy one desert and receive one waffle cone or waffle cup free!
